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Record Label: Ark Recordings
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acbrokenAnglo-Swedish folk rockers Alberta Cross caused a mere flutter of hand-clapped adulation when they released debut EP ‘The Thief And The Heartbreaker’ back in 2007. For some, this record was a timeless whiskey soaked stream of folk, blues and Americana gems, to the masses it went undetected. They have now thankfully emerged from the NYC underworld and returned with their full debut LP. Figureheads Petter Ericsson Stakee (guitarist/vocalist) and Terry Wolfers (bassist) have now procured a backing band and the mission statement is in place and launched skywards. And from the initial EP they have swiped the tremendous woozy blues of ‘Old Man Chicago’ and its  title track for this full length. ‘ATX’ swerves the usual emotionally intense jams and vaults head first psychedelically with a frenzied rock blast, dusting off the guitars and adding zealous steely riffs. The haunting and watery guitars of ‘Rise From The Shadows’ is there best Verve-impression. With the band accompanying Oasis on thier last tour and the weight of this album will hopefully see Alberta Cross garner a little more recognition as they have created a truly beautiful record in ‘Broken Side Of Time’…

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ACLast Monday Alberta Cross released their incredible debut LP, ‘Broken Side of Time’ and, with it, were the first band ever to use ‘Augmented Reality’ technology within their album artwork.

Augmented Reality (AR) is a new medium which mixes real-world and computer-generated images (virtual reality), making it look like virtual objects exist in the real world. Made famous earlier this year when Simian Mobile Disco created a “human synthesizer” at their album launch, Alberta Cross have worked with TANKindustries to take it one step further so that everyone who buys ‘Broken Side of Time’ can experience it in their own home.

“When I first saw this I was gob smacked… It felt like I was seeing a glimpse of the future” says Alberta Cross vocalist and guitarist Petter Ericson Stakee.

Included within the album’s artwork are a series of placeholders which can be used to unlock secret video content at www.brokensideoftime.com.  On visiting the site and selecting one of the markers, the user will see what appears to be just their reflection. However, when they hold the corresponding page in the artwork up to their webcam, it will launch an exclusive video made by Brantley Gutierrez, who has directed videos for Bjork and REM.

The content of each marker/code will be changed regularly and Alberta Cross will be uploading special videos, competitions and other content throughout the year, which will only be available to those who own the album artwork.

The band will also be touring the UK in November, headlining the following dates:

NOVEMBER

11 Bristol The Cooler

12 Leeds Cockpit

13 Glasgow Captains Rest

15 Manchester Ruby Lounge

16 Birmingham Birmingham Bar Academy

17 London Bush Hall

For more information on Augmented Reality visit: http://en.wikipedia.org/wiki/Augmented_reality

www.albertacross.net | www.myspace.com/albertacross

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Record Label: Ark Recordings
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acatxOh thank you Lord, the full length debut from Alberta Cross is only a week away. This, the first single from their debut album is entitled ‘ATX’ and for those who have been there from the start, it’s a little different from the ‘The Thief & The Heartbreaker EP’ that warmed our folk hearts. This offering, has a steely backbone- serrated riffs, waves of guitars, Petter Ericsson Stakee’s soaring rock vocals and an insurgent intent, show that Alberta Cross mean business. And with the production techniques of Mike McCarthy (Dead Confederate, Spoon and Heartless Bastards) they have stepped away from their folk roots towards a more darker, rockier onslaught. This more nihilistic approach bears the influence of years of frustration for Stakee and Wolfers which look to be behind them now. The thumbs are pointing to the skies on this one guys!

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Genre: Rock/Folk Rock/Alternative
Location: London, United Kingdom
Recommended Track: The Devil's All You Ever Had
Recommended Album: The Thief & The Heartbreaker
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albertacross2Taken from two differing backgrounds, Peter Ericsson Stakee and Terry Wolfers managed to find a musical alliance which has paid off in abundance. Peter Ericsson Stakee, like his father Peter R. Ericsson a travelling musician, carried on in his footsteps. Being conversant in the ways of folk music helped Ericsson Stakee but one thing was still missing. Consequently after a long search that alliance and creative parity was found in the form of Wolfers. Their musical aspirations created a bond and a foundation which in turn became Alberta Cross.

Their debut album ‘The Thief & The Heartbreaker’ is laden with folk gems such as ‘Devil’s All You Ever Had’. A track left to the end of the album as if to surprise and leave a lasting affect upon the listener. Still predominately an underground fixture concerning their popularity, their debut album is one that deserves recognition above what it has currently received.

The blues and folk background of their musical upbringings shine through in this beautiful record. With typically great vocal range and flowing songs that you find yourself losing yourself in, this is a modern folk classic of a record. Alberta Cross’ first record has coincided with a busy schedule fulfilling various festivals this year (2007). Other gems in this record include ‘Old Man Chicago’, ‘Lucy Rider’ and ‘Hard Breaks’.

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